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Tag: marketing

Tracy Jong at her desk
December 19, 2017

It is Probably Time to Do Your Annual Meeting Minutes

If you are a shareholder in a C-corp or a small business closely held corporation (sometimes called “S-corps”), you probably …

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December 5, 2017

Two major changes to the TTB’s Permits Online filing system

I’d like to share some great news about the TTB’s Permits Online filing system. This month the latest system upgrades …

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A person signing a contract
November 21, 2017

Time to Reconsider Your Business Structure to Take Advantage of New Lower Tax Rates

There has been a lot of discussion about Trump’s proposed tax revisions. No matter what your politics, the changes are …

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Pouring liquor into glass
November 17, 2017

Did an iconic whiskey glass manufacturer lead to the demise of its own trade dress protection?

Glencairn filed a trademark infringement suit in against Plamazonx LLC, claiming Plamazonx’ sales of whiskey tasting glasses sold as “Del …

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New Years Eve champagne glasses with fireworks in background
October 23, 2017

All Night Permit (aka New Year’s Eve Permit)

New Year’s Eve is fast approaching and since it can be one of the most profitable nights of the year …

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August 6, 2016

New York State Liquor Authority Marketing and Representative Permits

  New York State Liquor Authority Marketing and Representative Permits So what is this permit anyway? Your wholesale license allows …

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October 29, 2014

Use Your Menu as a Marketing Tool

Social media is the key to marketing restaurants and bars. Every customer that looks at your food and drink menu …

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May 16, 2014

Restaurant Marketing to the Millennial Customer

If you are not targeting Millennials, you need to re-evaluate your marketing strategy. The Millennials (also known as Generation Y …

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April 12, 2013

Bring Reality TV Experience to your Restaurant

Looking to bring some publicity and introduce some creative menu offerings? The popular Food Network show “Chopped” gives contestants a …

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February 25, 2013

Youth hockey tournament reveals lessons in convenience and branding

My family went on a trip to a hockey tournament in Cleveland this past weekend. As many teams do, the …

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Tracy P. Jong, ESQ
Tracy Jong, Esq.

Empowering restaurants, bars, and craft beverage producers to comply with regulations, protect their competitive edge, and boost revenues.

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Tracy Jong, Esq.
Senior Attorney

Email: tjong@evansfox.com
Direct: 585-417-7545
Office: 585-787-7000
Fax: 585-787-7007
Address: 100 Meridian Centre Blvd., Suite 300 Rochester, NY 14618
Website: www.evansfox.com

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