Recent Reads

          Interaction to transaction: How to Get Comfortable When Asking for the Sale by Nancy Roberts addresses the social, cultural and behavioral patterns that affect women in the role of a salesperson. Understanding why women are adverse to the notion of sales is the key to overcoming the obstacles and taking action to beat the odds. Nancy Roberts promises you won’t hate sales after you read her book. I agree; you won’t. This book does a great job adjusting our perception and attitude about sales. It is worth the price and the few hours it takes to read it. Give up one evening to read this and you will have a whole new understanding and approach to selling your product or service.