Tracy Jong Law Blog

Tracy Jong Law Blog

Liquor license law, Intellectual property law, craft beverage law, cannabis law

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July 14, 2014

Beer Costs and Menu Pricing

While it may seem counterintuitive at first, the highest-priced beers generally net the bars less profit compared with the lowest-priced …

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July 14, 2014

Tips for designing the perfect beer glass to serve your craft beer

Brewers can spend years perfecting a beer, but when it comes to showcasing their craft, beer needs to have the …

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July 14, 2014

Where New York Brewers Should Consider Selling When They Expand Beyond NY

New craft breweries often have a difficult time finding distributors that are willing to carry the low volumes of craft …

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July 14, 2014

Craft distilleries and wineries can find synergy in new hybrid categories

Craft distilleries have exciting opportunities to create new hybrid categories that combine wine and spirits. This is especially good news …

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July 14, 2014

Industry News Tidbits

Continued push for ignition devices for DWI offenders New York Congresswoman Nita M. Lowey (D-Westchester/Rockland), the ranking Democrat on the …

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July 7, 2014

Tracy Jong Law Firm is Seeking A Part-time Full Charge Bookkeeper

If you do not like hard work and lack a sense of humor, our firm is not for you. If …

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July 3, 2014

New York Farm Distilleries May Not Benefit From The New State Laws

While New York has a recently enacted a “farm distillery” category, any farm with a homestead on the property cannot …

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June 30, 2014

Bob Brown’s Suggestive Selling

To be a professional, you must know every item on the menu and how it is prepared. There is no …

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June 30, 2014

Bob Brown’s Launch Technique

When a guest asks “What’s good?” respond with a meal plan of complimentary items from each menu category. Use mouth-watering …

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June 30, 2014

Bob Brown’s Story Telling Technique

Tell a vivid story about a menu item. Describe the history of a dish, its name, its ingredients or a …

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Tracy P. Jong, ESQ
Tracy Jong, Esq.

Empowering restaurants, bars, and craft beverage producers to comply with regulations, protect their competitive edge, and boost revenues.

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Tracy Jong, Esq.
Senior Attorney

Email: tjong@evansfox.com
Direct: 585-417-7545
Office: 585-787-7000
Fax: 585-787-7007
Address: 100 Meridian Centre Blvd., Suite 300 Rochester, NY 14618
Website: www.evansfox.com

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