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Tag: trademark

A gavel sitting on top of a small round wooden disk with the phrase Trademark embossed on it.
April 4, 2018

Do I really need to do trademark search? It’s probably a good idea, even if you are just a small local bar. Here’s why.

There are so many costs when you are starting a new business. For small businesses without major financial backing, it …

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March 22, 2018

Issues Clients face in Patent/Trademark

Issues Clients face in Patent/Trademark Understanding procedural options available at each step of patent process. Understanding if a trademark is …

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January 28, 2018

Sonic opposed Dogfish Head’s signature cocktail trademark

 Sonic Drive-In opposed Dogfish Head Craft Brewery Inc.’s federal trademark application to register a “prohibition-inspired cocktail” branded “Sonic Archeology.” The signature cocktail made from …

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January 27, 2018

Yes, you can sell the same beer under more than one brand name and other trademark lessons

One of the ways to resolve a trademark dispute is to agree to sell a product under a different brand …

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Surreal landscape with wooly moss of Iceland. Racomitrium lanuginosum, or gray moss as the plant is known locally, is a predominant part of the wild vegetation that thrives on the young lava fields in southern parts of Iceland. This robust plant is usually the first pioneer to colonize newly run lava, patiently covering the sharp-edged black and lifeless stone with soft gray-green carpets through the first decades while slowly, but surely, binding a layer of soil in preparation for more demanding settlers such as grasses and ferns.
January 25, 2018

The nation of Iceland is protecting its trademark identity

An application for “I ‘ celand” filed by Cosmica Cia. Ltda., an Ecuadorian company seeking to register the name for a line …

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a lawyer in his office showing a document with the text lawsuit written in it
January 18, 2018

Target being sued for a stupid move, and rightfully so

It amazes me how brazen some companies can be when it comes to trademark infringement. Even if it was a …

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Pouring liquor into glass
November 17, 2017

Did an iconic whiskey glass manufacturer lead to the demise of its own trade dress protection?

Glencairn filed a trademark infringement suit in against Plamazonx LLC, claiming Plamazonx’ sales of whiskey tasting glasses sold as “Del …

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April 26, 2017

5 Steps for Spring Cleaning Your Brand Assets

You may be doing some spring cleaning at home or in your yard as the winter seasons fades away. Now …

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April 24, 2017

“Reserve” Variations May Not Be Protectable as Trademarks

“Reserve” is a common term used in the hospitality industry by hotels and restaurants. Common terms are difficult to register …

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April 1, 2017

New York Farm Distilleries Have Advantage in Barrel Programs

Craft distilleries are often interested in introducing barrel programs. These can be a regulatory quagmire because distilleries generally can’t sell …

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Tracy P. Jong, ESQ
Tracy Jong, Esq.

Empowering restaurants, bars, and craft beverage producers to comply with regulations, protect their competitive edge, and boost revenues.

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Tracy Jong, Esq.
Senior Attorney

Email: tjong@evansfox.com
Direct: 585-417-7545
Office: 585-787-7000
Fax: 585-787-7007
Address: 100 Meridian Centre Blvd., Suite 300 Rochester, NY 14618
Website: www.evansfox.com

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