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Tag: trade dress

February 25, 2013

In Consideration of Design Patents

After the recent wars between Apple and Samsung, the patent world has learned that design patents offer stronger protection than …

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February 12, 2013

Non-traditional trademarks – Color Trade Dress

In other blog articles, we have considered the registration of nontraditional marks such as color for USPTO protection under the …

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February 8, 2013

Marketing Themes as Trade Dress

Sales techniques or marketing themes are a newer category of trademark law’s trade dress laws. These have been recognized as …

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February 7, 2013

Design patent or trade dress?

Deciding Between Design Patent and Trade Dress Design patents have a 14 year lifespan under patent law. Trade dress is …

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A hat with a beard face mask
December 14, 2012

Trade Dress Series, Part 5: Ineffective trade dress claims

In Part 1 of this series, I introduced the different methods for seeking protection on product designs, namely, trade dress, …

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December 14, 2012

Trade Dress Series, Part 5: Trade dress infringement

Part 1 of this series introduced trade dress in restaurants and Part 2 took a closer look at restaurant décor …

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December 13, 2012

Restaurant Trade Dress Series, Part 4: How courts do NOT protect functional features

Part 1 of this series introduced trade dress in restaurants and Part 2 took a closer look at restaurant décor …

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A glass building with the apple logo on it
December 13, 2012

Trade Dress Series, Part 4: Successful claims

In Part 1 of this series, I introduced the different methods for seeking protection on product designs, namely, trade dress, …

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December 12, 2012

Restaurant Trade Dress Series, Part 3: How different courts evaluate trade dress infringement

Part 1 of this series introduced trade dress in restaurants and Part 2 took a closer look at restaurant décor …

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December 12, 2012

Trade Dress Series, Part 3: Consumer-recognizable product design features

In Part 1 of this series, I introduced the different methods for seeking protection on product designs, namely, trade dress, …

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Tracy P. Jong, ESQ
Tracy Jong, Esq.

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Tracy Jong, Esq.
Senior Attorney

Email: tjong@evansfox.com
Direct: 585-417-7545
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Fax: 585-787-7007
Address: 100 Meridian Centre Blvd., Suite 300 Rochester, NY 14618
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