Tracy Jong Law Blog

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September 26, 2012

Expanding your brand overseas

Clients often call me with news that they’ve received internet inquiries from foreign customers who found the company online. While …

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September 26, 2012

Can in-house counsel reduce costs by outsourcing trademark work?

Corporate counsel often wears many hats. Their primary focus is generally on contract, HR issues, regulatory compliance and risk management. …

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September 26, 2012

What tools are in your toolbox for brand protection?

In my previous blog about brand management, I discussed what a brand is, the importance of developing a brand, and …

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September 26, 2012

Brand management

Knowing how to create a strong brand is as important as correct and consistent use of the mark in your …

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September 22, 2012

USPTO Supplemental Register vs. the Principal Register

Trademarks are registered under one of two national registers at the United States Patent and Trademark Office (USPTO): Principal Register …

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September 21, 2012

Using judicial factors for determining patent damages

When an inventor commercializes his invention, the question always arises as to what it is worth if you sell of …

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September 21, 2012

WhitServe: A lesson in claims writing for software, mobile app and business method patent applications

With technology improving at an increasingly rapid rate and our dependency on technology in our daily lives growing, there are …

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September 19, 2012

Are you an entrepreneurial personality?

A recent ABA article talked about attorneys as entrepreneurs. The economy and quality of life concerns have both given rise …

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September 19, 2012

Wisconsin trade secret case highlights importance of “formalities” in proprietary discussions

Fail-Safe, LLC v. A.O. Smith Corporation (decided by the Seventh Circuit Court of Appeals on March 29, 2012) is a …

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September 19, 2012

Understanding the different kinds of patent searches

In selecting the right type of patent search to meet your needs, you need to determine what information you are …

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Tracy P. Jong, ESQ
Tracy Jong, Esq.

Empowering restaurants, bars, and craft beverage producers to comply with regulations, protect their competitive edge, and boost revenues.

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Tracy Jong, Esq.
Senior Attorney

Email: tjong@evansfox.com
Direct: 585-417-7545
Office: 585-787-7000
Fax: 585-787-7007
Address: 100 Meridian Centre Blvd., Suite 300 Rochester, NY 14618
Website: www.evansfox.com

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